BRANDING WOOLISSIME - Delicate Paper

header .flo-header.is-not-sticky{color:#000000;background-color:transparent}header .flo-header.is-not-sticky .flo-header__logo, header .flo-header.is-not-sticky .flo-header__menu > div > ul > .menu-item > a, header .flo-header.is-not-sticky .flo-header__menu-trigger, header .flo-header.is-not-sticky .flo-header__search-trigger, header .flo-header.is-not-sticky .flo-header__search-form-input{color:inherit}.flo-header--sticky .is-sticky .flo-header{background:rgba(255,255,255,1);color:#0a0a0a}.flo-header--sticky .is-sticky .flo-header__logo, .flo-header--sticky .is-sticky .flo-header__menu > div > ul > li, .flo-header--sticky .is-sticky .flo-header__menu-trigger, .flo-header--sticky .is-sticky .flo-header__search-trigger, .flo-header--sticky .is-sticky .flo-header__search-form-input, .flo-header--sticky .is-sticky .flo-header__search-form-submit, .flo-header--sticky .is-sticky .flo-header__lang-switch{color:inherit!important}.flo-header ul ul{background-color:#ffffff}.flo-header ul ul a{color:#000000!important}@media (min-width:768px) and (max-width:1024px){.flo-header__logo{max-width:8.75rem}}@media (min-width:1025px){.flo-header__logo{max-width:8.75rem}}

.flo-header-mobile__logo{max-width:12.5rem}.is-main.flo-header-mobile{background-color:transparent}.is-main.flo-header-mobile .flo-header-mobile__search-trigger, .is-main.flo-header-mobile .flo-header-mobile__menu-trigger, .is-main.flo-header-mobile .flo-header-mobile__logo, .is-main.flo-header-mobile .flo-header-mobile__menu{color:inherit}.is-main.flo-header-mobile{color:#000000!important}.is-main.flo-header-mobile .flo-header-mobile__menu{border-color:#000000}

@media (max-width:767px){.flo-block--7583{margin-top:-12.5rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--7583{margin-top:-6.25rem;margin-bottom:0rem}}

.flo-block-slideshow-4--385 .flo-block-slideshow-4__menu > li > a{font-family:Montserrat Medium;font-size:0.5625rem;letter-spacing:0.5em;word-spacing:0em;line-height:2em;text-transform:none;font-weight:normal}.flo-block-slideshow-4--385{color:#000000;border-color:rgba(0,0,0,0.1)}.flo-block--797 .flo-header-mobile{color:#000000}.flo-block-slideshow-4--385 .flo-block-slideshow-4__logo{max-width:15.625rem}

.flo-featured-links-2--794 .flo-featured-links-2__first-list-title{font-family:OldStandard Italic;font-size:1.0625rem;letter-spacing:0em;word-spacing:0em;line-height:1.58em;text-transform:none;font-weight:normal}.flo-featured-links-2--794 .flo-featured-links-2__first-list-link{font-family:Asul Bold;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-featured-links-2--794 .flo-featured-links-2__text-content{font-family:Spectral Light;font-size:0.9375rem;letter-spacing:0em;word-spacing:0em;line-height:1.8em;text-transform:none;font-weight:normal}.flo-featured-links-2--794 .flo-featured-links-2__second-link-title{font-family:Butler Light;font-size:1.3125rem;letter-spacing:0em;word-spacing:0em;line-height:1.25em;text-transform:none;font-weight:normal}.flo-featured-links-2--794 .flo-featured-links-2__second-link-subtitle{font-family:Montserrat Regular;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-featured-links-2--794{color:#0a0a0a;border-color:rgba(10,10,10,0.1);background-color:#ede7e4}.flo-featured-links-2--794:before{background-color:rgba(10,10,10,0.1)}.flo-featured-links-2--794 .flo-featured-links-2__text-content-column{border-color:rgba(10,10,10,0.1)}

@media (max-width:767px){.flo-block--8328{margin-top:-17.5rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--8328{margin-top:0rem;margin-bottom:0rem}}

Le projet:

IDENTITÉ DE MARQUE ILLUSTRATION PACKAGING PRINT

WOOLISSIME
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Une boutique dédiée à la maille et au tricot.
L'objectif était d'amener une véritable originalité dans l'étiquette et la déclinaison de la papeterie. Le choix des papiers texturés et teintés masses apportent une sensibilité et féminité à la marque.

Photos:

WOOLISSIME

JULIE MARIN

.flo-text-block-3--139 .flo-text-block-3__title{font-family:Antonio Bold;font-size:0.8125rem;letter-spacing:0.5em;word-spacing:0em;line-height:2.07em;text-transform:none;font-weight:normal}.flo-text-block-3--139 .flo-text-block-3__text{font-family:Spectral Light;font-size:0.9375rem;letter-spacing:0em;word-spacing:0em;line-height:1.8em;text-transform:none;font-weight:normal}.flo-text-block-3--139 .flo-text-block-3__button{font-family:Montserrat Regular;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-text-block-3--139{color:#000000;background-color:transparent}

@media (max-width:767px){.flo-block--6284{margin-top:0rem;margin-bottom:0rem}}@media (min-width:768px){.flo-block--6284{margin-top:0rem;margin-bottom:0rem}}

HOME //

SUIVANT //

.flo-footer-type-a--626 .flo-footer-type-a__top-area-left-side-label{font-family:Montserrat Regular;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-footer-type-a--626 .flo-footer-type-a__top-area-right-side-label{font-family:Antonio Bold;font-size:0.8125rem;letter-spacing:0.5em;word-spacing:0em;line-height:2.07em;text-transform:none;font-weight:normal}.flo-footer-type-a--626 .flo-footer-type-a__menu{font-family:Montserrat Regular;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-footer-type-a--626 .flo-footer-type-a__back-to-top{font-family:Asul Bold;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-footer-type-a--626 .flo-footer-type-a__copyright-notice{font-family:Asul Bold;font-size:0.5rem;letter-spacing:0.4em;word-spacing:0em;line-height:2.25em;text-transform:none;font-weight:normal}.flo-footer-type-a--626{color:#0a0a0a;background-color:#ede7e4}